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  • Uncovering Japan’s seaside gem with General Manager Wataru Masuda

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    Last updated 5 Oct 2023
    a bird's eye view of Itoshima

    Photo credit: Jan Bouken on Pexels

    Discover Itoshima: Fukuoka’s best-kept secret

    a white torii gate on the shore
    Photo Credit: WeiChan on AdobeStock
    While Japan is widely known for their always-amazing bullet trains (Shinkansen), enchanting cherry blossoms, and sensational theme parks like Tokyo Disneyland and Universal Studios Japan, there’s also a ton of hidden gems in the country that isn’t talked about enough! Luckily, we were able to spend some time with Wataru Masuda, our General Manager for Japan, who shared with us his top hidden gem, what it’s known for, what you can expect, and what makes it his favourite.
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    In the westernmost part of Fukuoka Prefecture is a charming seaside city where you can find serene sunsets, beautiful beaches, and an overall restful vibe – this is Itoshima.
    If you’re craving an escape from the everyday hustle, you’ve come to the right place! Join us as we uncover the lesser-known side of Japan with our very own Japan Klooker, Wataru, as he shares with us his favourite hidden gem in his home country.

    Q: Can you share with us one of your favourite lesser-known spots in your home country and what makes it so special to you?

    Wataru: My favourite hidden gem in my home country, Japan, is Itoshima, which is in the Fukuoka prefecture. It's very commutable from Fukuoka Airport, [you can expect a lot of] nature and quiet places with fine foods and cafes. I visit here once a year to relax.

    Q: How did you come across this hidden gem? Was it recommended or did you discover it on your own?

    Wataru: Actually my wife is from Fukuoka and her family lives in Itoshima, so I came across this place. Itoshima is popular nowadays, but I didn't see many inbound tourists back in 2019.  
    aerial view of itoshima
    Photo Credit: Jan Bouken on Pexels

    Q: What activities did you enjoy in Itoshima that you feel others should experience as well?

    Wataru: If you use social networks, then you should know that Itoshima is an Instagramable place. Sakurai Futamigaura is officially chosen among the top 100 scenic beaches in Japan. Raizan Sennyoji Temple is a sacred Buddhist Temple with a history of more than 1,300 years. 
    In addition, there are tons of cute cafes with fine coffee and teas. If you like seafood, Itoshima Oyster Hut is a must-try, you can enjoy really good quality oysters for less than half price vs. other locations. 
    a full bowl of ichirian ramen
    Last but not least, did you know that Ichiran Ramen (I believe this is the most famous ramen in Japan) is produced in Itoshima? You can see the Ichiran factory when you visit Ichiran-no-Mori.

    Q: How do you feel locals, like yourself, contribute to the charm and authenticity of this hidden gem?

    Wataru: The local people in Itoshima don't rush, they don't walk on the escalators and look really relaxed all the time. I can feel that the time goes slow in this area.

    Q: How has this hidden gem influenced your perception of your home country?

    Wataru: We should not only think about Tokyo and Osaka. We really have more hidden nature places to relax, without any crowded trains and noisy environments. 
    Our short chat with Wataru unravelled a new destination that you should definitely add to your list of must-visits! So, if you’re in search of a quieter side of Japan with great food, more nature, and chill vibes, then a visit to Itoshima may just be what you’re looking for.
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